Business Details
22 Years
experience
Expert CFO & Business Coaching Services in Pensacola
The Fractional CFO was founded to deliver strategic, actionable financial solutions that address both immediate challenges and long-term business goals. Our approach combines deep industry expertise with a commitment to integrity, ensuring clients receive tailored guidance that drives sustainable growth. With decades of combined experience, our team specializes in transforming financial operations through CFO services, business coaching, and valuation expertise. We prioritize transparency, accountability, and technological innovation to help businesses stabilize cash flow, increase profitability, and optimize resource allocation. Our clients benefit from a partnership model that emphasizes collaboration, measurable outcomes, and a fiduciary responsibility to their success.By focusing on foundational financial health and proactive planning, we empower business owners to navigate complexity with confidence. Our track record includes helping companies achieve significant revenue growth, improved operational efficiency, and enhanced decision-making capabilities. We serve as trusted advisors, combining hands-on experience with a disciplined methodology to deliver results-driven solutions. Whether through strategic planning, performance coaching, or crisis prevention, our mission remains centered on creating lasting value for our clients.
Services
CFO Services
Business Coaching
Business Valuations
Financial Planning
Profitability Analysis
Details
- Year established: 2004
Highlights and features
- We offer 20+ years of executive financial leadership experience from Fortune 500 companies.
- Our team implements proven methodologies for cash flow stabilization and profitability improvement.
- We provide personalized accountability through weekly coaching sessions with measurable milestones.
- Our services include comprehensive business health assessments and 90-day action plans.
- We combine academic expertise with real-world operational experience across diverse industries.
What people say
500% revenue increase
Excellent communication
Enhanced C-Suite performance
Spot-on systems implementation
Proven accountability framework
Services
CFO Services
Our CFO services provide executive-level financial leadership for businesses needing strategic guidance without full-time employment. We specialize in cash flow stabilization, profitability analysis, and operational optimization through customized engagement models. With expertise from Fortune 500 leadership roles, we implement systems that improve financial discipline and support data-driven decision-making for sustainable business growth.
Business Coaching
Our business coaching combines financial expertise with accountability frameworks to help owners achieve measurable growth. Through comprehensive assessments, 90-day action plans, and weekly progress sessions, we focus on improving operational efficiency and strategic execution while maintaining strict fiduciary responsibility to client objectives.
Business Valuations
We provide accurate business valuations for companies seeking to understand their market position before selling or acquiring other businesses. Our valuation process considers financial health, growth potential, and industry-specific factors to deliver actionable insights that support strategic decision-making for business transitions.
People
Bill Eveleth
CEO
Former corporate SVP of Finance with a $22B company, 20+ years as business consultant, author of four business books, and university instructor since 2008 with graduate-level teaching experience.
Heather Lloyd
Associate
25+ years accounting experience across diverse industries including construction, real estate, and entertainment. Specializes in bookkeeping, audits, and financial process optimization with a focus on quick integration and practical solutions.
Questions
What is a Fractional CFO and how can they help my business?
A Fractional CFO provides part-time executive financial leadership, offering strategic guidance for cash flow management, profitability improvement, and operational optimization tailored to your business needs.
How does business coaching with The Fractional CFO work?
Our coaching combines financial expertise with accountability frameworks, including business assessments, 90-day plans, and weekly progress sessions to help owners achieve measurable growth objectives.
What differentiates The Fractional CFO from traditional accounting services?
Unlike historic financial reporting, we focus on forward-looking strategy, combining CFO-level insights with hands-on implementation support to drive proactive business transformation.
Can small businesses benefit from Fractional CFO services?
Yes, our scalable solutions help businesses of all sizes establish financial discipline, identify growth opportunities, and implement systems for sustainable success.
What experience does The Fractional CFO team bring?
Our team includes former corporate SVPs of Finance with Fortune 500 experience, college educators, and industry-recognized experts with decades of combined operational leadership.
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